Your dashboard

A tour of the metrics and breakdowns on your Ometra dashboard, including real-time.

Your dashboard puts the numbers that matter on one screen. Here's what you're looking at.

The date range

Use the selector at the top right to switch between Today, Last 7 days, Last 30 days, and Last 12 months. Every metric and breakdown on the page updates to match, and most show a comparison against the previous period.

Top-line metrics

  • Unique visitors — distinct people, counted without cookies.
  • Total visits — sessions (a visit ends after 30 minutes of inactivity).
  • Total pageviews — all pages viewed.
  • Views per visit — average pages per session.
  • Bounce rate — share of visits with a single pageview.
  • Visit duration — average time on site.

Click any metric to plot it on the chart.

Breakdowns

  • Sources — traffic split by channel, source, and campaign.
  • Pages — top pages, plus entry and exit pages.
  • Locations — a world map, and breakdowns by country, region, and city.
  • Devices — browser, operating system, and device type.
  • Scroll depth and Events — engagement and custom/codeless events.

Annotations

Pin a note to a date on the traffic chart to explain what happened — a launch, a campaign, an outage, a redesign. A small marker appears on that day; click it to read the note. This turns the chart into a shared timeline, so nobody has to guess why traffic moved.

Notes come in two kinds:

  • Shared — visible to everyone with access to the dashboard, including read-only shared reports. Ideal for giving teammates and clients context.
  • Only me — a private note, visible just to you.

Click + Add note above the chart, pick a date, and choose who can see it. You can delete your own notes anytime; workspace admins can also remove shared notes.

Annotations are available on the Individual, Agency, and Enterprise plans.

Real-time

The Realtime view shows current visitors and activity from the last 30 minutes, refreshing automatically — handy right after a launch or a campaign send.

Locations & privacy

Location is derived from the visitor's IP address at request time and stored only as country, region, and city — the IP itself is never saved. See our Data Policy for details.